Business Training – Level 3

Module 1 Introduction
Unit 1 Moving On To 150 Students
Module 2 Advertising
Unit 1 Establishing Your Budget
Unit 2 Multi Layered Approach
Unit 3 Annual Campaign
Unit 4 Realistic Expectations
Unit 5 Consistency
Unit 6 Timing Your Ads
Unit 7 Tracking Your Ads
Unit 8 Placement
Unit 9 Branding Your School
Unit 10 Your Name
Unit 11 Lead Boxes
Module 3 Designing A Good Ad
Unit 1 Understand The Vehicle
Unit 2 Know Your Target Audience
Unit 3 Photographs
Unit 4 The Headline
Unit 5 The Copy
Unit 6 Call To Action
Unit 7 Logo
Module 4 Internal Promotions
Unit 1 Introduction
Unit 2 Sponsorship Program
Unit 3 Monthly Referral Events
Unit 4 Bi-Monthly Retention Events
Unit 5 Quarterly Seminar
Unit 6 Newsletter
Module 5 Introductory Course
Unit 1 Private Lesson Introductory Course Overview
Unit 2 Private Lesson Introductory Course - Step By Step
Unit 3 Progress Check / Enrollment Conference Overview
Unit 4 Enrollment Conference Outline
Unit 5 Words To Avoid
Unit 6 The First 100 Days
Module 6 Black Belt Candidate Program
Unit 1 Student Retention
Unit 2 Renewals - Program Upgrades
Unit 3 Renewal Approval Conference
Unit 4 Black Belt Candidate Conference - Step By Step
Unit 5 Black Belt Candidate Congratulations Letter
Module 7 Teaching Children
Unit 1 Instructing Children
Unit 2 Children's Class Procedures
Module 8 10 Keys To Effective Teaching
Unit 1 Know The Curriculum
Unit 2 Have A Plan
Unit 3 TPO's & EPO's
Unit 4 Positive Corrections
Unit 5 Keep It Simple
Unit 6 Questions
Unit 7 The Right Way
Unit 8 Bee A Good Finder
Unit 9 Natural Delivery
Unit 10 Be Excited
Module 9 Student Retention
Unit 1 Under Promise, Over Deliver
Unit 2 Clearly, Constantly Remind
Unit 3 Exit Conference
Module 10 Why Students Quit
Unit 1 Not Making Progress
Unit 2 Too Physical
Unit 3 Too Technical
Unit 4 Too Long
Unit 5 School Owners Not Teaching Class
Unit 6 Mixed Groups
Unit 7 Conclusion
Module 11 Complaints
Unit 1 Listen
Unit 2 Don't Make Excuses
Unit 3 Explain & Correct
Unit 4 Get Help
Module 12 Merchandise
Unit 1 Merchandise
Module 13 Student Value
Unit 1 Student Value
Module 14 Reports
Unit 1 Marketing Summary
Unit 2 Student Count Billing Summary
Unit 3 Student Count Rank Summary
Module 15 Summary
Unit 1 Summary
Module 16 Action Steps
Unit 1 Action Steps
Module 17 Extras For Don
Unit 1 Soft Marketing
Unit 2 Google Accounts
Unit 3 Google Adwords
Unit 4 Google Places
Unit 5 Basic Website Content
Unit 6 Student Reviews
Unit 7 Imagery
Unit 8 Branding
Unit 9 Social Media Outlets
Unit 10 Facebook - Google+
Unit 11 YouTube - Linkedin
Unit 12 Yelp
Unit 13 Hashtags
Unit 14 Video
Unit 15 Long Video To Be Broken Down