Introduction

Introduction - Achieving 100 Students

What Does My Work Day Consist Of?

How Many Hours Do I Want To Work?

Advertising

External Promotions

Establish Your Budget

Timing Your Ads

Tracking Your Ads

Realistic Expectations

Designing A Good Ad

Inexpensive Print Advertising

Internal Promotions

Your Sponsorship Program

Introductory Course

Introductory Course Overview

The Telephone Presentation

The Office Interview

Free Class Intro

Free Week Intro

Objections To The Sale

Student Retention

Attendance Calls

Program Development

Class Structure

Class Attendance

Testing Procedures

Student Manuals

Instructor Training

The Lead Instructor - Staff Training

Instruction Format

Leadership Skills

Facility Management

Facility Management

Merchandise

Reports

Reports Overview

Testing Summary

Summary

Action Steps

Objections To The Sale

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